Use of Metrics: Evaluating a Development Plan
The purpose of the present report is to make a summation of topics that a company must consider on [...]
Diversified Investment Portfolio
When talking about investing in capital or investing funds we think in earning incomes with the lowest risks as [...]
Internet Payments across International Borders
Since the expansion of the internet is growing and reaching more countries and more people around the world uses [...]
Internet on Developing Nations
According to studies made for the OECD and the US Department of Commerce the massification and increase of the [...]
Did Facebook commit a mistake?
The social media website Facebook (FB) is making changes in its look, adding new features to improve the experience [...]
Web Site Design: Functional Specifications
Project Overview Institution Information The institution “Programs for Executives – PROFEX.COM” belongs to the Industrial Engineering School of a [...]
Open Your Business Plan to Consumers, Part 2
LG Mobile Phones in collaboration with the crowdsourcing company Crowd Spring made in 2010 a campaign that consisted in [...]
Open Your Business Plan to Consumers, Part 1
The term “Marketing Mix” first appeared in the 50s and was a term uses by Neil Borden is his classes but [...]
Social Networking Marketing Strategies
This study explores the use of new Marketing Strategies using Social Media Networking to promote product and services through the [...]
Drug Companies vs Facebook
I found an interesting situation related with the Pharmaceutical Companies and Facebook. In August 15 of 2011, no more [...]
Nestle´s Mistake in Social Media Networking
The International company Nestle had one of a case in Social Medias in 2010, and their strategy is an [...]
Banks´ Cyberspace Attacks
It seems that the best way to avoid phishing attacks is the called Two Factor Authentication (TFA) method, that in [...]
Phishing, a barrier to E-commerce
Phishing is a criminal mechanism employing both social engineering and technical subterfuge to steal consumers’ personal identity data and financial [...]
The Community Managers, Do we need them?
Reading the article “Blogging: A new play in your marketing game plan” it´s very clear that now and in [...]
Convenio Educación Ejecutiva de Ingeniería Industrial y la OTIC de la Cámara Chilena de la Construcción
El el mes de septiembre, Ingeniería Industrial de la Universidad de Chile y la OTIC de la Cámara Chilena de [...]